Published March 6, 2015
LEAMINGTON, ON – The Ontario Greenhouse Vegetable Growers (OGVG) are pleased to announce that the University of Waterloo Food Services (UWFS) has been selected as the winner of the first OGVG Celebrating Ontario Agriculture promotion and display competition held the week of October 16 ,2014. The UWFS operates twenty-four outlets providing a range of products and services to students, faculty, staff, and the broader community.
OGVG engaged a number of University & College locations across Ontario, providing tool kits consisting of promotional ideas, recipes and merchandising material. These resources were created to support launching cafeteria initiatives, promotions and displays during Celebrating Ontario Agriculture Week from October 16 to 20. Working with OGVG resources, Micaela Buchnea-Chew, UWFS Marketing & Communications Coordinator, led her team and spearheaded multiple OGVG promotions, menu specials and displays throughout their operations on campus.
UWFS is a self-operated ancillary service which is not a common format for today’s institutions. As a key stakeholder in student services, UWFS strives to create and cultivate a comprehensive service that promotes a healthy, sustainable university environment. Purchasing fresh local food is a priority for UW Food Services to promote nutrition awareness, availability and selection for their customers.
“OGVG has been pleased to be part of this promotion with Ontario University and College cafeterias and we look forward to working with other foodservice partners in the future,” said Don Taylor, Chair of OGVG. “In a competitive market, these new partnerships that expand and support our produce in the foodservice marketplace will help sustain Ontario greenhouse vegetable farmers.”
Funding was provided by the Greenbelt Fund to support the launch of an OGVG Celebrating Ontario Agriculture Week promotion.
The Ontario Greenhouse Vegetable Growers (OGVG) is a not-for-profit organization representing over 210 farmers who grow greenhouse tomato, cucumber and bell pepper crops in Ontario, Canada.
For Media Inquiries Contact:
Rick Seguin, General Manager
Ontario Greenhouse Vegetable Growers